headshot of russell smith
Russell Smith
Branch Partner
NMLS ID# 78989
Russell Smith
Branch Partner
NMLS ID# 78989

Licensed in:

NC, SC, VA

Visit:

301 Liberty St Suite 100, Whiteville, NC 28472

Mobile:

Office:

Get To Know Russell Smith

I am originally from...

Danville, VA and North Carolinian since 1 years old

This is what excites me about assisting people with their home loans...

Believe it or not, in my 32 years in mortgage lending, I have never been more excited and had more fun in strategizing with clients and partners to come up with the best real estate financing solutions to help clients achieve their dreams, working with amazing business partners to help them reach their business goals, and being a positive influence to others.

My favorite local activities are...

Hanging out with my wife Caroline and our family anywhere, snow & water skiing, golf, hiking, traveling, beach or pool time

Some of my go-to movies are...

Rocky, Star Wars, Naked Gun, Airplane, Sports & those cartoon movies that have adult humor in them

My favorite local hangouts are...

Bald Head Island, any beach, Johnny Lukes Kitchen Bar in Wilmington, Mr. P's in Southport, NC, Oyster Rock in Calabash, NC, Bistro 90

Here are some local organizations I support...

Church, Very Merry Christmas Tour – Whiteville NC, Children’s Home Society of NC

My dream vacation is...

Europe, Any cruises, Utah mountains, NC/TN mountains, Bald Head Island
Dream Team at ALCOVA Mortgage logo
Down payment money is available - see if you are eligible

About Russell Smith

I’m Russell Smith—a mortgage strategist guided by faith, grounded in family, and passionate about serving people well. I’m blessed to share life with my wife, Caroline, our growing family, and I’m incredibly proud of all of our children: Anna, Andrew, Brynnan, Drayton, and Harper—and our grandchildren, Oakland and Ollie Joseph. I’m also honored to work alongside children Anna and Andrew every day.

With 32 years of mortgage lending experience, I’m more excited than ever about helping people navigate homeownership. What we deliver is called “The Experience.” Our Dream Team is built on relationships, communication, and execution, because choosing a mortgage lender is about far more than numbers—it’s about trust and strategy.

From the mountains to the coast, I’d love to be your resource and advocate. Reach out anytime—let’s start the conversation.

“Let your light so shine…” — Matthew 5:14–16

Business Hours

Monday
8:00 AM - 6:00 PM
Tuesday
8:00 AM - 6:00 PM
Wednesday
8:00 AM - 6:00 PM
Thursday
8:00 AM - 6:00 PM
Friday
8:00 AM - 6:00 PM
Saturday
24h
Sunday
24h

Awards

  • 2025 Top Producer
  • 2025 Top Branch
  • 2025 Top Producer DSCR in Volume
  • 2025 Q4 Top Producer & Elite Manager

Achievements

  • Millionaire's Club 2nd Quarter 2022
  • Millionaire's Club 3rd Quarter 2022
  • Millionaire's Club 4th Quarter 2022
  • Elite Branch Manager 4th Quarter 2022
  • Millionaire's Club 1st Quarter 2023
  • Elite Branch Manager 1st Quarter 2023
  • Millionaire's Club 2nd Quarter 2023
  • Elite Branch Manager 2nd Quarter 2023
  • Millionaire's Club 3rd Quarter 2023
  • Millionaire's Club 4th Quarter 2023
  • Top Producer: Elite Branch 2023
  • Top Producer: Elite Branch 2025
  • Top Producer in Volume 2025
  • Top Producer DSCR in Volume 2025

Year Started

  • 1994
Follow us on Instagram
Can you get a mortgage without using your tax returns? 🤔
Short answer: YES — if you use the right strategy.

If you're self-employed, a business owner, CPA, financial advisor, or realtor working with entrepreneurs… this is one of the biggest misconceptions in lending.

👉 You don’t have to be stuck using “net income” on paper.

Here are 4 powerful ways we can qualify you:

✔️ Bank Statement Loans
Use 12–24 months of deposits instead of tax returns

✔️ Asset Qualifier Loans
Turn retirement or investment accounts into usable income (without spending them)

✔️ 1099 Only Loans
Qualify using your gross 1099 income — not what’s written off

✔️ DSCR Loans (Investors)
Qualify based on rental income — not personal income

💡 Bottom line:
Just because your tax returns show low income doesn’t mean you can’t buy or refinance.

There’s always a strategy — you just need the right one.

📲 If you’re self-employed and want to see what you qualify for, let’s build your game plan.

—

#selfemployedmortgage #bankstatementloan #dscrloan #realestateinvesting #mortgagetips #homebuyingtips #mortgagebroker #loanofficer #businessownerlife #entrepreneurlife #realestateinvestor #cashflow #passiveincome #investmentproperty #mortgagestrategy #firsttimehomebuyer #refinance #realestatetips #financialfreedom #wealthbuilding #mortgagelender #1099life #smallbusinessowner #realtorlife #cpalife #financialadvisor #housingmarket #homeownership

...

1 0 instagram icon
Have you ever had an FHA appraisal come in low?
Here’s what buyers, sellers, and realtors NEED to know 👇

When an FHA case number is assigned and the appraisal is completed, that value stays with the property for 180 days — not the buyer.

That means if your deal falls through…
➡️ The next buyer inherits that same appraised value
➡️ You can’t just order a new appraisal to fix it

So what are your options?

✅ Submit a Reconsideration of Value (ROV) with strong comps
✅ Switch to a conventional loan for a new appraisal
✅ Renegotiate price or offer concessions
✅ Provide better comparable sales to challenge value

In today’s market, strategy matters more than ever — especially with FHA loans.

If you’re dealing with a low appraisal, we’ll help you navigate the best path forward.

📩 Reach out anytime — I’ve got you covered.

— Russell, Your Mortgage Strategist 

#FHALoan #FHAAppraisal #LowAppraisal #RealEstateTips #MortgageTips #HomeBuyingTips #RealtorLife #RealEstateEducation #MortgageLender #LoanOfficer #HomeBuyers #FirstTimeHomeBuyer #AppraisalTips #HousingMarket #RealEstateAdvice #ConventionalLoan #MortgageStrategy #RussellTheLender

...

1 0 instagram icon
One of the biggest mistakes homeowners make is waiting too long.

Many people wait until:

A job is lost

Health issues arise

Credit scores drop

At that point, qualifying for refinancing becomes harder—or sometimes impossible.

This video explains why refinancing works best when it’s planned, not reactive. The right strategy is built before life forces your hand, while your income, credit, and options are still strong.

Working with a mortgage strategist helps you look ahead—identifying potential needs, exploring available options, and building a proactive solution that protects your financial stability and flexibility.

If you’re thinking about refinancing “someday,” this is your reminder that timing matters.

👉 Follow along for more insights on smart, proactive mortgage and home equity strategies.

#MortgageStrategy #RefinanceSmart #HomeEquity #FinancialPlanning #ProactivePlanning #MortgageRefinance #HomeownerTips #PersonalFinance #FinancialStability #WealthProtection #SmartMoneyMoves #MortgageEducation #DreamTeam #PlanAhead #FinancialSecurity

...

1 0 instagram icon
Selling a rental property and planning to buy another one?

Before you do, you need to understand the power of a 1031 exchange.

A 1031 exchange allows real estate investors to sell an investment property and defer capital gains taxes by reinvesting the proceeds into another investment property.

What does that really mean?

Instead of writing a big check to the IRS, you keep that money working for you.

For example:

If you have $100,000 in taxable gain, a 1031 exchange allows you to roll that equity into your next purchase instead of losing a large portion of it to taxes.

That can help you:

✔ Buy a larger property
✔ Diversify into multiple rental properties
✔ Increase your monthly cash flow
✔ Move equity into stronger real estate markets

A 1031 exchange is one of the most powerful wealth-building strategies in real estate investing — but it requires following strict rules, timelines, and working with a qualified intermediary.

If you’re thinking about selling a rental property, make sure you build a strategy before you list it.

#1031Exchange
#RealEstateInvesting
#RentalProperty
#RealEstateInvestor
#InvestmentProperty
#CapitalGainsTax
#PassiveIncome
#RentalPropertyInvesting
#RealEstateStrategy
#LandlordLife
#CashFlowProperties
#PropertyInvesting
#WealthBuilding
#RealEstateTips

...

4 0 instagram icon
Thinking about a price reduction on your home?

You might have a smarter option.

Instead of lowering the purchase price, sellers can offer a 2/1 temporary rate buydown.

Here’s how it works:

Year 1 → Buyer’s interest rate is 2% lower
Year 2 → Rate is 1% lower
Year 3 → Loan returns to the full locked rate

This strategy is available with:
• VA loans
• FHA loans
• Conventional loans

Why does this matter?

A $10,000 price reduction might lower a buyer’s payment by about $60–$70 per month.

But using that same amount for a 2-1 buydown could lower the buyer’s payment by $400+ per month in year one and around half that in year two.

Buyers shop based on monthly payment, not just purchase price.

A 2-1 buydown can:
✔ Increase buyer affordability
✔ Create urgency
✔ Help protect neighborhood home values
✔ Make your listing more competitive

Before you reduce your price, consider repositioning the strategy.

#21Buydown
#SellerStrategy
#HomeSellingTips
#MortgageStrategy
#RealEstateAdvice
#ListingAgentTips
#HomeSellerTips
#MortgageEducation
#VALoan
#FHALoan
#ConventionalLoan
#RealEstateMarketing
#HousingMarketTips
#HomeSellingStrategy

...

2 0 instagram icon
Yesterday is gone.
Tomorrow isn’t promised.

But today is a gift.

So many people carry the weight of past mistakes, missed opportunities, and regrets. Others spend their days worrying about what might happen tomorrow.

But Jesus reminds us in Matthew 6:34:

“Therefore do not worry about tomorrow, for tomorrow will worry about itself. Each day has enough trouble of its own.”

God gives you grace for this moment,
strength for this day,
and peace for right now.

Don’t carry yesterday’s weight.
Don’t borrow tomorrow’s stress.

Just walk faithfully in today.

#FaithOverFear
#Matthew634
#ChristianEncouragement
#DailyFaith
#TrustGod
#FaithMessage
#ChristianMotivation
#GodsPlan
#DailyReminder
#FaithAndLife
#WalkByFaith
#ChristianInspiration
#OneDayAtATime

...

9 0 instagram icon
Thinking about buying a double wide manufactured home?

Most buyers are told financing isn’t possible.

That’s not always true.

You can finance double wide manufactured homes with:
• VA loans
• FHA loans
• Conventional loans
• Sometimes even USDA loans

Key things lenders look for:
✔ Built after June 15, 1976 (for most programs)
✔ Permanent foundation
✔ Permanent skirting (vinyl, aluminum, block, or brick)

Manufactured homes can be one of the most affordable paths to homeownership.

We’ve even helped buyers purchase new double wides in North Carolina with $15K down payment assistance.

If you’ve been told manufactured homes are hard to finance…

You might just be talking to the wrong lender.

#manufacturedhome
#manufacturedhomes
#doublewide
#doublewidehomes
#manufacturedhomefinancing
#manufacturedhomeloans
#fhamanufacturedhome
#valoans
#usdaloans
#firsttimehomebuyer
#homebuyingtips
#mortgagetips
#northcarolinarealestate
#affordablehousing
#homeownership

...

2 0 instagram icon
If you're buying or selling a home using an FHA or USDA loan, the appraisal is about more than just the home's value.

It’s also about condition, safety, and livability.

The good news? Most appraisal delays can be prevented if you know what appraisers are looking for before they show up.

Here are a few common things FHA and USDA appraisers check:

• Peeling or chipped paint (especially homes built before 1978)
• Plumbing systems working properly with no leaks
• Water heaters with a temperature & pressure relief valve
• A roof with at least 2 years of remaining life
• Safe electrical systems with no exposed wiring
• Dry crawl spaces with no debris or standing water
• Proper drainage away from the home’s foundation
• Functional well and septic systems if applicable
• No broken windows or major safety hazards
• Permanent easements if the home is on a private road

FHA and USDA appraisals aren’t meant to be difficult — they’re simply ensuring the home meets basic safety, soundness, and security standards.

Preparing ahead of time can help you avoid delays and keep your closing on schedule.

If you're planning to buy or sell with an FHA or USDA loan, reach out and I’ll send you the full FHA & USDA appraisal checklist so you can be ready before the appraiser arrives.

#fhaappraisal #usdaloan #homebuyingtips #mortgagetips #firsttimehomebuyer #fhaloans #usdahomeloan #realestateeducation #mortgageadvice #homebuyingprocess #closingtips #realestatetips #homebuyerhelp #loanofficer #housingmarket #mortgagestrategist #dreamteamloans #homebuyerguide

...

5 0 instagram icon
When it comes to VA loans, there’s a powerful tool many buyers and agents don’t know about 👇

💥 The Tidewater Initiative

If a VA appraiser believes the value may not meet the contract price, they don’t just stay silent. Instead, the lender gets notified and we have 48 hours to submit additional comparable sales to support the value.

That’s your chance to step in and say:
“Help me help you.”

Unlike conventional appraisals where you find out after the fact, Tidewater gives everyone a heads up and an opportunity to strengthen the file before the value is finalized.

And a lot of times… it works out. 🙌

If you’re buying or listing with a VA loan, understanding this process can make all the difference. 🇺🇸🏡

#VALoans #TidewaterInitiative #MortgageEducation #HomeBuying #ALCOVAMortgage

...

1 0 instagram icon
Turned down by two lenders.
98 acres. Log home. Unique comps.

And VA said YES. 🇺🇸

VA loans continue to prove they’re one of the most powerful and flexible programs available — especially when other financing options fall short.

Huge thanks to the #BeardedBanker Podcast for having me on and letting me share real stories of getting tough deals done for our veterans!

#VALoans #VeteranHomebuyers #MortgageLending #ALCOVA #HomeLoans #100PercentFinancing #RuralProperties #LoanOfficerLife #BeardedBankerPodcast

...

2 0 instagram icon
Realtors: your commission might be your secret weapon 👇

If you’re a Realtor buying a home, the commission you earn as a buyer’s agent can often be used toward your own purchase — as long as it’s structured and documented correctly.

How it works depends on the loan type.
• VA loans are the most flexible and can allow your commission to be applied toward the transaction.
• USDA loans may allow commissions to be used toward closing costs.
• FHA and Conventional loans can allow commissions to be applied toward both closing costs and the down payment.

Instead of walking away with a check after closing, you may be able to strategically apply that income to help you buy your own home with less cash out of pocket. The key is documentation — clearly showing the commission you’re entitled to and how it’s applied.

If you’re a Realtor thinking about buying, don’t leave this strategy on the table. I help Realtors use their income creatively to build long-term wealth.

#RealtorLife #HomeBuyingTips #MortgageStrategy #RealtorIncome #VAHomeLoan #USDALoan #FHALoan #ConventionalLoan #WealthBuilding #RealEstateAgents

...

0 0 instagram icon

Learn Before You Borrow

A smarter mortgage strategy build around you!

Maximize your VA benefit with confidence and strategy!

Build confidence before your first offer. Avoid costly surprises!

Strategize to support long-term wealth!

We gotta laugh!

Trusted By Homeowners

Jamie Crayton - 5.0
March 27, 2026
Bladenboro, NC

Russell's knowledge and professional expertise made buying a unique property easier. Lots of hard work went into securing a loan with limited comps. Thank you!

Cody Lane - 5.0
March 24, 2026
Clarkton, NC

he made it extremely easy and was fast and answered all our questions and was extremely helpful

Drew Guy - 5.0
March 18, 2026
Bladenboro, NC

Great customer service!

Equal Housing Lender Logo

ALCOVA Mortgage LLC | NMLS ID#40508 | www.nmlsconsumeraccess.org | Licensed in AL, AR, CO, DC, FL, GA, IL, IN, KS, KY, LA, MD, MI, MO, NC, NJ, OH, OK, PA, SC, TN, TX, UT, VA, WA, WV | 308 Market Street SE, Roanoke, VA 24011 | 855.462.5268 | Georgia Residential Mortgage Licensee# 42101 | Licensed by the N.J. Department of Banking and Insurance

© 2026 ALCOVA Mortgage, LLC. All rights reserved.

ES